Speaking & events
I'm an SEO and GEO consultant who has spoken at conferences across the UK, Europe and the US – from Copenhagen and Belgrade to Manchester, Paris and Los Angeles. My talks are practical and opinionated, built on 20+ years of in-house and agency work at Just Eat, the BBC and Oda: real examples, real failures, and fixes you can take back to your team the next day.
What I speak about
- Technical SEO in the AI era – crawling, rendering, selective indexing, and why technical foundations decide whether you show up in AI answers.
- International SEO & hreflang – what actually works across languages and markets, and the ways it quietly breaks.
- GEO / AI search visibility – how ChatGPT, Google AI Overviews and AI Mode choose what to cite, and what brands can realistically influence.
- Site migrations – protecting traffic through replatforms, redesigns and domain moves.
- Data & measurement – turning search data into decisions (co-author of Google Data Studio for Beginners , Apress).
Formats: keynotes, conference talks, panels and moderation, half- and full-day training, and in-house workshops.
Talks, training, podcasts & judging
List of Services
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SEO On Stage 2027SEO On Stage 2027
Jun 2027 · Prague
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HiveMCR 2027HiveMCR 2027
Training masterclass & main stage talk — May 2027 · Manchester
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Future of Search – AmsterdamFuture of Search – Amsterdam
Scaling Search at Enterprise Level — Nov 2026 · Amsterdam
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Search 'n Stuff x SEOFOMO: London Holiday SEO MeetupSearch 'n Stuff x SEOFOMO: London Holiday SEO Meetup
Panel: The Present and Future of Search — Nov 2026 · London
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GEO Elite 2026GEO Elite 2026
Panel speaker & roundtable moderator — Nov 2026 · London
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Search 'n Stuff Antalya 2026Search 'n Stuff Antalya 2026
Panel speaker — Oct 2026 · Antalya
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Duda WebinarDuda Webinar
Building with Duda Vibe — Sep 2026 · Online
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SEOCAMP 2026SEOCAMP 2026
Sep 2026 · Online (Brazil)
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SaaS SEO Alliance 2026SaaS SEO Alliance 2026
Sep 2026 · Delhi
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UK SEO Summit 2026UK SEO Summit 2026
Aug 2026 · London
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The Audience Club – London EditionThe Audience Club – London Edition
Jun 2026 · London
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Croatia SEO Summit 2026Croatia SEO Summit 2026
E-commerce SEO training — Jun 2026 · Šibenik
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HiveMCR Training MasterclassHiveMCR Training Masterclass
Technical SEO in 2026 — May 2026 · Manchester
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SEOFOMO x Berlin SEO & Content ClubSEOFOMO x Berlin SEO & Content Club
Panel speaker — Feb 2026 · Berlin
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Semrush Spotlight 2025Semrush Spotlight 2025
Mastermind roundtable host — Oct 2025 · Amsterdam
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Search 'n Stuff Antalya 2025Search 'n Stuff Antalya 2025
Main stage — Oct 2025 · Antalya
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Belgrade SEO Conference 2025Belgrade SEO Conference 2025
Lost in Translation: The Joys and Fails of International SEO — Sep 2025 · Belgrade
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SEO Vibes on Tour – CopenhagenSEO Vibes on Tour – Copenhagen
Hreflangs & Headaches: What Works (and What Doesn't) in International SEO — Sep 2025 · Copenhagen
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SEO Square US EditionSEO Square US Edition
Jun 2025 · Online
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SEOFOMO Meetup London with Wix StudioSEOFOMO Meetup London with Wix Studio
Jan 2025 · London
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UK Search Awards 2024UK Search Awards 2024
Presenter — 2024 · London
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SERP Conf. 2024SERP Conf. 2024
VR, AR and the Future of Ecom — Oct 2024 · Vienna
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Search 'n Stuff Antalya 2024Search 'n Stuff Antalya 2024
E-commerce SEO training — Oct 2024 · Antalya
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SEO for Paws 2024SEO for Paws 2024
Sep 2024 · Online (charity event)
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Digital Marketing Europe ConferenceDigital Marketing Europe Conference
Mar 2024 · Vilnius
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SearchDay NorwaySearchDay Norway
Jan 2024 · Oslo
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Re:commerceRe:commerce
Mar 2023 · London
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SEOday 2023SEOday 2023
Feb 2023 · Denmark
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Semrush Global Marketing DaySemrush Global Marketing Day
Feb 2023 · Online
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European Search Awards 2022European Search Awards 2022
Judge & presenter — 2022
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Majestic SEO PodcastMajestic SEO Podcast
SEO in 2024 & AI-focused search episodes — 2024 · Podcast
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Search With SeanSearch With Sean
Podcast
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Crawling Mondays with Aleyda SolísCrawling Mondays with Aleyda Solís
Podcast
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The Search Session with Gianluca FiorelliThe Search Session with Gianluca Fiorelli
Podcast
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Take It OfflineTake It Offline
Co-founder & host — Ongoing
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Search awards judgeSearch awards judge
UK, European, Global & US Search Awards; Search 'n Stuff Awards — Ongoing
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Advanced Web RankingAdvanced Web Ranking
What's Next in Search? From SEO to AR, AI & TikTok — Video
